Let the customers speak for themselves

Sunrise is a big player in Swiss telecommunications and sells its products and services to consumers and businesses. Its KMU unit (KMU is the German abbreviation for small and medium businesses)  offers special tariffs and service packages for these customers. The task given to Hennig was to increase and improve their visibility.

Rather than delivering another top-to-bottom discourse about products, solutions and services, Hennig created a series of success stories where real customers talk about their daily work, their motivation and aims and, last but not least, what they like about Sunrise.